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Exporting to Peru

Interpower map of Peru

PERU
Actual population* Population world ranking
30,147,935 43
Actual GDP (PPP)* GDP world ranking
$344,000,000,000 40
Actual GDP (per capita)* GDP (per capita) world ranking
$11,100 112

*See the end of this blog for definitions

Peru is one of the fastest growing economies in Latin America. Bordering between the Pacific Ocean and Brazil, Peru offers many trade opportunities.

Market research and due diligence are essential to conduct. Find a local representative to work with to establish sales contacts and promotional possibilities. Other options for doing business in Peru include a foreign-owned company, a branch office, or a joint venture. Seeking legal advice is suggested to help with the various tax and legal requirements within the country. A variety of resources are available to consult for further information including the United States Commercial Service and the United Kingdom Trade and Investment.

Peru has an interest in international trade. The Peru Ministerio de Comercio Exterior y Turismo (Ministry of Foreign Trade and Tourism) encourages investment and the promotion of trade. The ADEX—Asociación de Exportadores (Association of Exporters) in Peru consists of large, medium, and small companies. ADEX provides services to its members.

It’s important to learn what is acceptable for business etiquette. In Peru, the business dress code is conservative. It is recommended for the men to wear suits and ties and for the women to wear suits or dresses. Business cards are usually exchanged at the beginning of a meeting. Among the resources available to consult for further assistance are the United States Commercial Service and the United Kingdom Trade and Investment.

Knowledge of the customs regulations is crucial. SUNAT (Superintendencia Nacional de Administracion) is the agency responsible for Peru’s customs. Other sources for information regarding the import/export requirements include the United States Commercial Service and the United Kingdom Trade and Investment.

Peru is a member of the World Trade Organization and the World Customs Organization. It is also associated with MERCOSUR, the Southern Common Market.

While many business people speak English, the business language to use is Spanish. All written materials need to be in Spanish.

Interpower map of Peru In Peru, the voltage used is 220V at 60Hz. The most frequently specified plug patterns are the NEMA 5-15 and NEMA 1-15 plugs.

Sources:
www.export.gov/peru
www.gov.uk
www.adexperu.org.pe
www.mincetur.gob.pe
www.sunat.gob.pe/aduanas/version_ingles
www.wto.org
www.wcoomd.org
www.mercosur.int

*Source: www.cia.gov/library/publications/resources/the-world-factbook/index.html

Country comparison—Population: Population compares estimates from the US Bureau of Census based on statistics from population censuses, vital statistics, registration systems, or sample surveys pertaining to the recent past and on assumptions about future trends. (July 2014 est.)

Country comparison—GDP (Purchasing Power Parity): GDP (purchasing power parity [PPP]) compares the gross domestic product (GDP) or value of all final goods and services produced within a nation in a given year. A nation’s GDP at PPP exchange rates is the sum value of all goods and services produced in the country valued at prices prevailing in the United States. (2013 est.)

Country comparison—GDP – per capita (PPP): GDP – per capita (PPP) compares GDP on a purchasing parity basis divided by population as of 1 July for the same year. (2013 est.)

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